Stetson in the Desert

Stetson recently published a pictorial essay by photographer Nick Pacione. If you enjoy the desert, you’ll like it. If you like the desert and have been separated from it, you’ll like it even more. (though not without a little melancholy).

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As a photographer, my experiences and memories on the road are the ones that stick around longest. I never imagined I’d see this much travel this early in my photography journey, but I am grateful for it. The road shapes you…

This first leg of the trip brought me from Texas through New Mexico to a big off-road race in the California desert. The second half brought me through the Big Bend area of Texas.

Stetson-Discover the desert

I’ve come to appreciate the desert over these recent years of travel and these Stetson hats integrate with the landscape seamlessly. Everywhere I go I see them, and I’m always enamored with the personalities that choose to wear them. They tell a story…

I captured the hats in a way that reflects their storied history upon these locations. I typically photograph mountains, stars or vehicles and this was great to experience mixing in portraits while still trying to convey the magic and scale of the desert.

Stetson - discover the desert

See the remainder in Stetson Stories: Discover the Desert.

And by the way…did you know Stetson was involved in bourbon?

Well we didn’t. Check this out.

Stetson bourbon
Because bourbon.

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