SHOT Show History: Swarovski Optik

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SHOT Show History: Swarovski Optik, Tyrolean Vison

The NSSF SHOT Show 2018 is SHOT’s 40th Anniversary

News Desk

In the most recent SHOT Show history article published by the NSSF, Swarovski Optik Director of Communications Dean Capuano ruminated upon the changes time and technology have brought to SHOT, remembering when the show was smaller and more personal.

“Meetings were longer then, and those of us who took notes used paper! Digital communication has accelerated the pace of SHOT. We reach out to more people, field more questions, take more orders, present products faster, in greater detail, to a bigger clientele. As the show has grown, we’re able to keep up. Meet more people. Tap into more opportunities.”

You can read all of Capuano’s interview, and more about Swarovski, in the NSSF SHOT Show article.

SHOT Show 40th Anniversary – Blast from the Past: Swarovski


SHOT Show 2018

This has been another NSSF SHOT Show report. Why are focusing so much attention on it? Is SHOT Show that important?

Is a pig’s ass pork?

The National Shooting Sports Foundation annual Shooting, Hunting, Outdoor Trade show may be just one of many conventions in Vegas, (as you can see by checking out Vegas Means Business), but it’s definitely the most important one in our world…well, unless you count the AVNs. Besides, as we’ve explained (NSSF SHOT Show 2018 Approacheth), this year is SHOT’s 40th anniversary — meaning it’s damned near as old as the most seasoned dancer at Nancy’s Squat ‘n’ Gobble! (We’re not entirely sure how old Industry Day at the Range, or as it’s also called, Media Day at the Range, really is.)

Regardless — we’ll be providing industry press releases and more from the floor. There’s damn sure gonna be a lot to talk about.

You can find all our SHOT Show 2018 articles in the SHOT Show 40th Anniversary lineup.

NSSF SHOT Show 2018 - SHOT Show 40th anniversary
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Breach Bang Clear

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Breach Bang Clear is the warrior scholar's choice for commentary and analysis of national and international events, gun news, tactical industry news, and of course gear reviews.
The warrior scholar’s choice for analysis of national and international events, gun news, updates from the tactical community, and gear reviews.

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