Branding Gone…. Wonky?

May 4, 2015  
|  1 Comments
Categories: Assorted Ramblings

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It’s not unusual to see brand names on items not actually produced by the company bearing their namesake. Sometimes they will be good, other times bad, and occasionally completely WTF. Figure out which one this falls into for yourself…. Let us know what your favorite or most-hated branded item is in the comments below. Mad Duo

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Every so often something comes along that’s so stupid, so pointless, you have to catch your breath before asking WTF? Recently we discovered such a thing, from a brand trusted by many: Browning. Browning has been around for a long time, and lately they have been trying to dip into the “tactical” market with the Browning “Black label” line of products. Some items are decent, but others are huge turds. The “Approach Tactical Keychain Light/Knife Combo” is one such turd. A steamer with an MSRP of $31.00 

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Do you need to check out your change while the lights are on? 18 more Lumens should help!

Lets see what they have to say about this amazing combo on their website….

The Approach Tactical Keychain Light/Knife Combo is normally carried in your pocket or purse for everyday task lighting chores. It includes a small Russ Kommer-designed folding knife that rides on the rail slot. The folding knife has a lockback closure and is intended to be removed from the light when used for cutting chores. The laser pointer feature on the Approach Tactical Keychain Light can be used for instruction, business presentations or for emergency signaling. The Approach Tactical Keychain Light can be instantly separated from the keychain and attached without tools to any MIL-STD 1913 Picatinny accessory rail.

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This is what they WANT you to do, right? Because this is the photo on the website.

A few things make this light outstanding: approximate 18 lumens with effective distance 22 yards with white LEDs. 50 yards with red laser. Two white LEDs plus one 5mW red laser can be used for intimidation. Mounts on any standard 1913 Picatinny rail. Rugged polymer construction with molded rail grabbers and rail key. The knife has checkered glass-filled polymer handles and quickly detaches from the keychain. Knife designed by Russ Kommer — features liner lock construction, 1 3/8″ 5Crstainless steel bead blasted blade.

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You can just feel the quality of that fine blade…

Wow. Lets recap here….18 lumens (For 4 hours). An “intimidating laser”  visible out to 50 whole yards on that bad boy? Plus a crappy foreign-made knife, with a blade barely usable in length, attached to your keychain. All for the low, low price of $31.00!  We saw this thing and knew we had to buy one, just to see if there was anything redeeming about it at all. That was a huge mistake, because essentially it’s an overpriced gas station flashlight with a flea market quality blade attached. The website and packaging (which doesn’t list light output, or battery life anywhere on it) are misleading. They both show images of the light/laser combo being installed on a pistol, but not actually on the pistol. So we decided to try that out, since 18 lumens seems to be the tactical norm for defense pistols these days. 

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Anyone make a holster for this combo? Uncle Mike’s, you say? Thanks, we’ll check that out!

Yeah. That’s what we thought too. Also, there is absolutely no provision to actually zero the laser. No adjustment screws of any kind, and the beam projected several feet off target at the distance of only a few yards. If you install this night-fighting powerhouse on your favorite blaster, be sure to learn your holds and apply Kentucky windage.  Oh, and if you bump the light/laser combo while its installed on your gun, it will fall off. So there’s also that. 

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This is just sad, Browning…..

But perhaps we’re being a little hard on Browning? A key chain flashlight is nothing new and can be quite handy for things like finding the cylinder of your car or house locks in the middle of the night. The laser pointer, while ostensibly for presentations, would likely be more used for playing with cats. The knife? Well, we’re among the type to carry a decent blade in our pockets, but it would probably work for opening blister packs or popping small zip ties. Upon further reflection, if it didn’t have that rail attachment (or the further horror of the depiction of it being mounted on a pistol) we probably wouldn’t care very much. As it stands? Well let’s just say that we aren’t going to have it sent to RCS anytime soon to be fitted for a custom holster.

Mad Duo, Breach-Bang& CLEAR!

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Mad Duo

Mad Duo

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1 Comment

  1. Bruce

    More tactical gear…

    I don’t know about anyone else , but a Pistol bayonet sounds pretty spiffy to me.

    Reply

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